Many people who live on or near Lake Champlain do not fully understand plans to reduce phosphorus pollution in the lake. The Lake Champlain Basin Program (LCBP) seeks proposals for the development of digital media tools to increase the public’s understanding of these efforts and personal actions they can take to help reduce inputs of phosphorus.
The Lake Champlain Phosphorus Total Maximum Daily Loads (TMDLs) and the states’ plan to achieve pollution targets are substantial technical documents. The complexity of these documents may deter concerned and proactive individuals—who may not know how to help—from taking action.
As much as $50,000 is available for the development of digital outreach materials that present these documents in a way that is easily interpreted by the general public. The interactive infographics, videos, visualizations, or other engaging digital content that is developed will also highlight actions that individuals can take.
TMDLs for phosphorus have been developed for the Vermont and New York portions of the Lake Champlain Basin. A TMDL is an estimate of the amount of pollutant that a water body can receive without impairing vital uses, such as drinking water supply or aquatic habitat.
The LCBP invites media and communications professionals who are able to distill complex materials into a clear and compelling message to submit proposals to grants@lcbp.org by 4:30pm on January 18, 2019.
This work will address the goals of the LCBP’s long-term management plan Opportunities for Action. This project is supported by funds awarded to the New England Interstate Water Pollution Control Commission on behalf of the Lake Champlain Basin Program by the Environmental Protection Agency.
The full Request for Proposals is available on the Lake Champlain Basin Program website at lcbp.org/grants. Learn more about the TMDLs at lcbp.org/tmdl.